Monthly Archives: June 2019

Why metadata = card catalogue (welcome to the weekly Thursday “how tech impacted the media and entertainment world” this week).

Happy Thursday!

When it comes to research, I have lots of ways of storing the information:

A) if I found the information in a newspaper or magazine, I’ll clip the article and file it in a folder. And group it together (eg: technology articles in one pile, fitness articles in another. You get the idea).

B) if the information is in an email newsletter, I’ll either open the link, read the article then copy and paste the link into my Pages (this is Apple’s version of MS Word) document under the appropriate category (eg: fitness) or I’ll file it into one of my folders in my email inbox (I have a section called “datamining” with lots of sub topics (media and entertainment trends etc).

The same idea applies in the media and entertainment world (and technology’s impact on it).

Without the proper metadata, the song you wanted to play on your voice assisted device (Alexa, Siri) or favorite streaming software (Apple Music, Spotify) can’t be found.

As you can tell from Ben’s article, there’s a lot of problems when it comes to metadata. Especially if you want to find a classical song:

https://www.nytimes.com/2019/06/23/business/media/stream-classical-music-spotify.html

P.S. I’ll be honest with you, I had a hard time writing this weekly review? Why? Because I was distracted by this water fountain:

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Your weekend starts now (the #AIChat and weekly round up on how tech has impacted the media and entertainment world this week)

It’s Thursday!

Your weekend starts now.

I will be using today’s #AIChat as my weekly round up on how technology has impacted the media and entertainment world.

My guest? Victor Riparbelli (@vriparbelli), CEO and co-founder of SyntesiaIO

The topic? How can artificial intelligence help the media/advertising and entertainment world.

Mistakes are mine.

Have a great weekend!

See you next Thursday for the weekly round up!
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Sunday. A Time to Learn

Sometimes, I have to pinch myself.

Why?

Because I get paid to read.

To my clients, I’m their second brain. The one that reads everything. And connects the dots. So I can keep them ahead of their competitors (credit goes to Anthony Iannariano. He wrote about this in his book “Eat Their Lunch: Winning Customers Away From Your Competitors.”)

My clients are surprised where I find the information.

So I’m going to list all of the email newsletters that arrive in my inbox on Sunday. With brief comments on why I read them:

A) The Hustle: https://thehustle.co/

Even though it’s a mix of business and technology, their Sunday email newsletter? It’s filled with inspirational stories. For instance, in today’s email newsletter, they wrote about a janitor who invented flaming hot Cheetos. Who ended up becoming VP (I forward these articles to my clients who need a push).

B) The Stone Clinic: https://www.stoneclinic.com/blog/confidence-power-purpose

I’m a fitness addict. I’m in the gym five out of the seven days (Mondays = kettlebell class, Tuesdays = personal trainer, with an emphasis on CrossFit and strength training, Thursday = WOD (my own workout of the day. Mostly cardio and weights), Saturday = functional tune up day with a personal trainer and Sunday = personal trainer, with an emphasis on high cardio). The ideas I learn from the fitness world can be applied to the business world (especially when it comes to being confident. And developing purpose).

For items C-E, these industries are brutal. And competitive. They will do anything to stay ahead of their competitors. Why? Because when you miss a trend, everyone else will be eating your lunch. Start learning on how these industries adapt to emerging trends. Your clients (and your boss) will thank you.

C) Fashionista: https://fashionista.com/2019/06/pat-mcgrath-labs-skin-fetish-foundation-review

A focus on the fashion world.

D) Skift: https://skift.com/

A focus on the travel industry

E) Tearsheet: https://tearsheet.co/newsletters/

Focused on financial services and fintech and

That’s it!

Have a great week!

P.S. I don’t care where you work. Or which business you’re in. Your goal? To help your client succeed. That’s why you’re their second brain. If you can’t understand this lesson, why are you in business (or working for a business that doesn’t get it)?

 

 

#AIChat Summary for May 30/19

#AIChat is a Twitter chat focused on artificial intelligence.

My guest(s) help you make sense of the artificial intelligence world. By giving you advice on how to use it.

On May 30th, my guest was @copywriterkerry.

The topic? See the first tweet below.

Mistakes are mine.

P.S. Take notes. Why? You’re going to learn a lot from Kerry.

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It’s Feels Like Friday! Welcome to the Week In Review (How Tech Impacted the Media and Entertainment Industry)

It’s Thursday!

Welcome to the start of your weekend!

And to my week in review on how technology impacted the media and entertainment world this week.

Since I missed last week’s post (work is getting in the way), I could have written about this:

https://www.hypebot.com/hypebot/2019/06/should-copyright-protect-music-created-by-artificial-intelligence.html (P.S. You’re going to see a lot more of these articles in the future).

Or this:

https://www.analyticsindiamag.com/7-online-artificial-intelligence-tools-to-generate-your-own-music/ (Written by Bhasker Gupta)

Or this:

https://thehustle.co/broadway-theater-streaming-broadwayhd/ (Written by Conor Grant. P.S. The big picture if you create TV shows or movies? You too can use OTT to get more viewers. And $$$)

Or this:

https://www.tvbeurope.com/content/facebook-watch-signs-first-european-content-deal (Written by Jenny Priestly. Your key idea? Facebook is diversifying it’s revenue streams by partnering with others to show their content in 10-15 minutes short stories. Another example of technology companies partnering with others).

But I’ll focus on this article written by Professor Nicholas Diakopoulos: http://theconversation.com/artificial-intelligence-enhanced-journalism-offers-a-glimpse-of-the-future-of-the-knowledge-economy-117728

Why?

There’s a lot of noise when it comes to artificial intelligence and how it’s being used in the media and entertainment field.

In some cases, you’ll read that artificial intelligence will eliminate jobs being done by humans (eg: editing) as the software learns what to keep. Or delete (the key idea you need to remember? It’s all about the metadata. And how humans are helping the artificial intelligence by placing it in the right category. To help the artificial intelligence software learn).

Me? I love being the contrarian. Artificial intelligence won’t replace humans in the media and entertainment industry. In fact, the software will help humans at work. By doing all the boring work so you can focus on the “why”.

One example off the top of my head? Let’s pretend you’re a Research Analyst at a cable network (I used to be one a few years ago). Each day, you have to download the Nielsen TV ratings. And open it into an Excel spreadsheet so you can analyze it. What happens if you create an artificial intelligence software that can do this for you? So it can automatically download and sort the data for you? In the way you want it? That save you time?*

Once this is done, you can start looking for the “why”. For instance, you look at the data and see that cable network Y had a rating of Z. Now you can start examining why -> was it because there was a national weather event that made people watch channel Y? Breaking news? Other?

That’s what you (and humans) excel in. Finding the “why”. Connecting the dots. Looking beyond the data to examine other factors.

That’s the big picture you need to focus when you read about technology’s impact on the media and entertainment world (or in any other field to be honest with you).

See you next Thursday! Enjoy your Friday and weekend!

P.S. * I will apologize if this already being done.