The Three. Le Trois. El Tres

Happy Thursday!

Here are the three articles that caught my eye!

I love you all!

Nick

@nickhtang

P.S. Today is important. Because none of us are promised tomorrow.

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1) Influencers

During this pandemic, there are no live events. So PR reps have to use their creativity to get people interested in their event. One way to do this? Target social media influencers who can help in publicizing the event. Here’s how on PR firm does this (the summary? Target your audience. It could be chocolate or wine lovers. People who travel. Gamers. Book nerds (that’s me!)):

2) Ugh

Sigh. You know when it’s a “hot” trend when everyone is jumping into it. The perfect example? Kraft/Heinz (yes, they have a podcast):

Kraft Heinz offers peek behind packaged foods curtain in 1st podcast series

3) If I’m happy, you’re happy

Scott Adams says it best. Your brain is a moist computer that can be re-programmed each day. One of the way you can do this? By creating an positive, nurturing environment. Such as playing upbeat music:

Pop music is getting faster (and happier)

Bonus post

Technology’s impact on the entertainment world?

Some movie theatre companies are realizing that movies will be shown on the screen and at home. At the same time:

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Stay at home fitness workout

100 situps (abs/core)

100 pushups (arms/shoulders)

100 jumping jacks (cardio)

Repeat for 30 days to see what happens.

P.S. I would take a rest day (eg: I follow a Monday-Wednesday-Friday exercise schedule). And change the exercises after a week or two so you won’t be bored.

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