I know you’re having an awesome and positive week!
Here are the three articles that caught my eye!
I love you all!
Have a great weekend!
P.S. When you start a new job in a different industry, relish your outsider role. Why? Because you were hired to bring a different POV.
Stay at home workout
And enjoy (I will be eating this):
Tie dye is in
This article is behind a paywall but the headline says it all (short summary? Tie dying is popular. Don’t be surprised if you see this in spring/summer 2021):
Forget about Zoom
Imagine if you had your own personal hologram machine. So you can talk and see people in real time. Instead of using your computer screen:
P.S. Imagine the impact on the media industry. Instead of watching your news/sports/movie etc from your big screen tv/tablet/computer, the news anchors etc will appear in your home (that’s technology’s impact on the entertainment industry. The ability to interact 1-1 with you)
Spotify + Google Home
Marketing lesson #1:
If your audience is listening to songs and podcasts on Spotify, you better:
A) be there and
B) assume that they’re using a speaker (eg: Google, Alexa, Siri) to use Spotify.
Add an incentive (example: free sample) and you might gain a new customer:
Marketing lesson #2:
Always have a swipe file. A file where you save any email newsletter, newspaper/magazine article, ad or social media tweet/status update that caught your eye. Why? You can use it as inspiration for your own marketing campaigns (or job hunting) one.