Here’s the deal:
You’re a broadcasting or cable network trying to monetize the second screen experience.
Unfortunately, no-one’s buying as you haven’t promoted the product, even though it’s the younger demo who are interested (see link number 1).
The solution?
You could market the product a lot better but do you think people will be interested?
That’s the big question.
My real name is Nick but to my clients, I’m their 2nd brain. Why? Because I keep them up to date on global shifts - societal, political and technological - so they can stay ahead of the competition. I also track innovations across industries to uncover opportunities that can transform your business. I love analyzing how technology influences the media and entertainment world. Because the media and entertainment industry is constantly changing. And technology is playing a big role in changing it (from CD’s to live-streaming). Finally, I love coffee, going to the gym/working out and anything to do with athletic leisure clothing (I’m a big Lululemon fan). P.S. If you need to follow me on social media: X/Twitter: @nickhtang Instagram: @the_information_guru View more posts
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