Sit back. Grab a coffee. Or protein shake. Your weekend starts now (it’s your week in review on how technology impact on the media and entertainment world)

Happy Thursday!

I hope you had a productive week!

Your time is valuable. And I respect it.

I could post a billion news articles and analyze them one by one, but to be honest with you, everyone else is doing it.

I’d rather focus on one article and give you my short analysis on it (that way, you can get on with your day).

So for this week’s review, I could talk about these articles:

A) Written by Michelle Clancy at RapidTVNews, this article demonstrates that bitcoin is being used to finance the next film (you already know this. And to be honest with you, we’re entering hype bitcoin)

https://www.rapidtvnews.com/2019052856173/mr-marvel-launches-bitcoin-strategy-for-film-financing.html

B) Written by Ellie Silverman at  “The Inquirer” (in summary? QVC is a US TV shopping channel. The original influencer. Notice how tech (YouTube and Instagram influencers) are taking over. Why? Everyone wants to watch it now. And buy the product now. No one has time to scan a TV schedule to see what’s on).

https://www.philly.com/business/qvc-hsn-qurate-retail-group-home-shopping-philadelphia-instagram-influencers-20190529.html?outputType=amp

But I want to talk about this article written by James Vincent at the Verge:

https://www.theverge.com/2019/5/28/18637135/hollywood-ai-film-decision-script-analysis-data-machine-learning

The short summary? It hasn’t been proven that using artificial intelligence will help the movie (or media and entertainment or ad world etc) industry create a better film (think about it -> as you’re reading this post, Avengers Endgame, Aladdin and Pokémon Detective Pikachu are leading the box office right now. Proven franchises that lead to profits. No artificial intelligence was used to create these movies).

An even shorter and faster summary to James’ article?

This tweet from Yves Bergquist (his Twitter handle? @punkstrategy. You should follow him on Twitter. You’ll learn a lot from him):

https://platform.twitter.com/widgets.js

Enjoy your Friday and weekend!

See you next Thursday!

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