Hollywood and the TV industry spend a lot of money figuring out what people wanted to watch. It was a hit and miss. Strong shows or movies could offset the weaker ones. Executives could give a potential TV show (eg: Seinfeld or Cheers) or another so-so movie a sequel. In hopes that it’ll find anContinue reading “Content – It’s An Algorithm ”
Author Archives: Nick
TV….it’s an app
Television. It used to be that the only option was buying a big tv screen, placing it in one’s living room or den, then everyone would gather around at a specific time to watch their favorite program. Not anymore. As Maria Rua Aguete, Research Director for Television Media at IHS wrote in her blog: “USContinue reading “TV….it’s an app”
Why you need niche OTT
The viewer controls the dial. Not you. The media and entertainment world is changing. Viewers want to see their content when and where they want. Without the annoying advertising. With no breaks in between episodes. Without the noise, expensive movie tickets and snacks. And without paying for an expensive cable bundle with useless channels theyContinue reading “Why you need niche OTT”
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